1. Information we collect
| Data type | What we collect | When collected |
|---|
| Personal info | Full name, email, phone, billing and delivery address | Account registration, checkout, forms, support |
| Payment info | Payment method type and transaction status (we do not store complete card numbers) | At time of purchase |
| Order history | Products ordered, quantities, dates, values, returns, delivery status | Automatically on purchase |
| Device & usage | IP address, browser, device type, pages visited, time on site | Automatically via cookies and analytics |
| Communications | Messages via contact forms, email, phone, WhatsApp or social media | When you contact us |
| Preferences | Product interests and optional details you share | Only when you provide them |
02Purpose of use
How we use your information
Your information is used to serve you better, operate our business, improve our website and communicate with you lawfully. Specifically, we use it to:
- Process, fulfil and deliver your orders across Pakistan.
- Send order confirmations, receipts, shipping updates and service messages.
- Respond to your support requests, questions, complaints and feedback.
- Improve our website experience, product selection, offers and customer service.
- Send wellness tips, promotions and marketing messages where permitted by law or with your consent.
- Personalise your browsing experience and show relevant products or offers.
- Detect, investigate and prevent fraudulent or suspicious activity.
- Comply with applicable Pakistani laws, tax obligations and regulatory requirements.
03Advertising & consent
Advertising, remarketing & customer match
We may use your personal information, including your email address and phone number, to deliver relevant and personalised advertisements through trusted third-party platforms such as Google Ads and Meta Ads. This may include remarketing, audience targeting, lookalike/similar audience creation, performance measurement and Customer Match where permitted.
When required, your data may be securely hashed before being shared with advertising partners — a privacy-protective process that lets platforms match your information without exposing the original data in plain text. You can opt out via the platforms' own ad settings.
04Protection
Data security & retention
We apply reasonable technical and organisational measures to protect your information, and all online payments are encrypted. We retain personal data only as long as needed to provide our services and meet legal obligations. No method of transmission over the internet is 100% secure, but we work continuously to safeguard your data.
05Your choices
Your rights & cookies
You may request access to, correction of, or deletion of your personal data, and you can unsubscribe from marketing at any time via the link in our messages or by contacting us. Our website uses cookies and similar technologies to operate, analyse usage and personalise your experience; you can control cookies through your browser settings.
✉️Questions about your privacy or a data request? Contact us at support@sukooon.com or WhatsApp +92 321 888 1628.
